Entertainment & Media

The E&M industry is at an inflexion point today as opportunities and growth embrace all its segments. The television industry is witnessing the mushrooming of more niche channels. Here again, emerging technologies such as broadband, DTH, IPTV and digitalization will bring about more growth. Maintaining accurate equipment records is often a daunting task for a large organization with mobile equipment continually on the move to various events and job sites. It requires an enormous effort to coordinate, especially in tracking and managing the many loose pieces of highly advanced and sophisticated video production equipment necessary to produce real-time live video and televise events. Having real-time visibility of the chain-of-custody is critical to meeting deadlines in such operations.

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These E&M companies are constantly required to provide for authorized equipment check-out, check it back in, validate the real-time equipment and supplies inventory, and provide alerts to supervisors for any exception situations. KeyTone's solution now enables all of these urgent and time consuming activities to be totally automated instantly in real time. It allows media managers to take control of their inventory, ensure accuracy of asset information and enable complete asset lifecycle automation.